Is Blogging for You?
Here’s the start of a series on blogging for artists and jewelers.
I thought I’d start by telling you why I have a blog. It started as an idea to drive more traffic to my main website, www.CreativeTextureTools.com. Then it sort of grew and grew and took on a life of its own.
Now I continue the blog because it’s fun, it’s a great networking tool for me and it also helps people find my tools site.
I could share some of this information that I post on the blog right on the website, but there are advantages to using the blog platform. It’s easier to publish on a blog, for one, and it’s something that people can handle even they are not super tech-savvy.
Another benefit of using a blog to publish is that it’s a more informal way to publish, and it’s a two way conversation.
And, you can take advantage of blogging search sites to let the world know that you have a new post.
So why would you want to have a blog, as an artist or jeweler?
This is the most important question for you to answer. Why do you want a blog, if you do? What do you want it to accomplish for you? You must answer this question before you commit to taking on a blog.
More on this tomorrow…
In the meantime, check out some of the artist and jeweler blogs in the Resources section, above.
Read part two of this series here.
Read part three of this series here.
For even more on blogging, click the “Blogging” category from the list on the left.
I asked myself those questions before building and customizing a blog into my web site. Who would want to read it? Would there be any benefit? Would it take too much of my time?
For me, the reason I settled on the decision to go ahead with the blog is that it is a place where I can talk more about what went into a particular design — the inspiration, the process, etc. More so than I would do in the descriptions of the finished pieces in my main web site. I’m doing the blog mostly for those who are interested in knowing the story behind a one-of-a-kind art jewelry piece, but also as a chance to preview what designs are on the way.
I’ll also be posting information about proper jewelry care and storage, and whatever other helpful hints I think of along the way.
Great comment Marco, thanks! What you’re doing with your blog is a perfect example of what jewelers should do with their blog.
Folks should check out Marco’s blog, here’s the address:
http://www.fleseri.com/blog/
Elaine
[...] part one in this series here. Read part three of this series here. Share or bookmark [...]