http://creativetexturetools.com/news/2007/09/30/profile-of-a-successful-home-show/ An Expert Guide to Making & Selling Jewelry Sun, 14 Mar 2010 21:40:28 -0700 http://wordpress.org/?v=2.8.6 hourly 1 http://creativetexturetools.com/news/2007/09/30/profile-of-a-successful-home-show/comment-page-1/#comment-208 Home Jewelry Show « Jewely Business Blog Sat, 03 Nov 2007 17:14:04 +0000 http://creativetexturetools.com/news/2007/09/30/profile-of-a-successful-home-show/#comment-208 [...] Increase inventory. Have a lot of choices. If someone wants the last piece of a particular style I sell it to them but hold onto to it until the end of the sale so others can see it and I can take orders. Then after the sale I deliver it to the person who …” More… [...] [...] Increase inventory. Have a lot of choices. If someone wants the last piece of a particular style I sell it to them but hold onto to it until the end of the sale so others can see it and I can take orders. Then after the sale I deliver it to the person who …” More… [...]

]]> http://creativetexturetools.com/news/2007/09/30/profile-of-a-successful-home-show/comment-page-1/#comment-171 Barbie Koncher Fri, 05 Oct 2007 20:14:51 +0000 http://creativetexturetools.com/news/2007/09/30/profile-of-a-successful-home-show/#comment-171 I do Open Studio shows several times a year. I too use post cards of my work plus e-mail to reach the customers. I also take cards around to shops in the community where I am well known. In addition to jewelry I do glass art for the wall and glass dishes, so that brings in the folks who don't wear jewelry (are there such folks?) but need a gift like a glass sushi plate. I organize an Art Fest with my artist friends in a local shopping center twice a year in addition to my Open Studio show at home. It costs us nothing for a gorgeous venue and we have 15 artists displaying their work. For that we mail out 1,000 cards and we put up 50 signs around town and the next 3 towns. We also advertise in the local paper and put up an 8' banner in the shopping center. We charge each artist $35 to cover our expenses. It has to be original work. I actually make more money at my home shows but I like giving artists a place to interact with the community and show & sell their work at a very reasonable price. There is a different crowd at each show. I do Open Studio shows several times a year. I too use post cards of my work plus e-mail to reach the customers. I also take cards around to shops in the community where I am well known. In addition to jewelry I do glass art for the wall and glass dishes, so that brings in the folks who don’t wear jewelry (are there such folks?) but need a gift like a glass sushi plate. I organize an Art Fest with my artist friends in a local shopping center twice a year in addition to my Open Studio show at home. It costs us nothing for a gorgeous venue and we have 15 artists displaying their work. For that we mail out 1,000 cards and we put up 50 signs around town and the next 3 towns. We also advertise in the local paper and put up an 8′ banner in the shopping center. We charge each artist $35 to cover our expenses. It has to be original work. I actually make more money at my home shows but I like giving artists a place to interact with the community and show & sell their work at a very reasonable price. There is a different crowd at each show.

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